Western Union

Love in Any Language

John

When you send money to a loved one, you're not just sending money - you're sending your love. And with Western Union, there are over 500,000 Agent locations in over 150 countries. Meaning that no matter where you are or where you're sending to, your love will come through. 

Gift of Possibility

Cristine

"What do they want?" It's the question that we all face every holiday. And it's the question Western Union hoped to answer. But sending money as a gift still holds the stigma of being thoughtless. We wanted to show that when you send money with Western Union, you're sending a gift that can be anything they want. 

Any Way They Want

John

The great thing about sending money as a gift, is that even if you don't know what someone wants, they do. For Western Unions' 2010 holiday campaign we wanted to highlight the humor and joy that happens when people are free to to buy whatever they want. 

Banking

John

For many Western Union is synonymous with telegrams. They hardly think of money transfers, let alone banking. This B2B campaign focused on acquiring new partners in the banking category by showcasing their broad reach to local and regional banks through their network of agents worldwide.

$50 for $5

John